Winning an initial pitch against some sharp competition, we demonstrated our true understanding of the intricacies of designing and rolling out such a large and varied range of products and the associated packaging styles.
Our lateral thinking and wide array of creative concepts received the recognition their efforts deserved. However, they had to be trimmed down and cut to just one final winner.
The team has developed a range of new graphics and illustrative ideas to best highlight the features and benefits and make them the gardener’s first choice.
The packaging designs and layouts have taken into account a range of Wilkin Sword brand requirements, the blister packs and associated cardboard engineering.