When BrewDog and West Ham United teamed up for their partnership, they wanted to make a memorable announcement.
BrewDog became West Ham’s official beer partner. They have a multi-year agreement and sell many of their beers on match days.
In honour of their collaboration, BrewDog and West Ham launched a campaign aimed at assisting local football clubs in East London and Essex by supplying new uniforms to ten teams.
This is where we come in.
The Solution
Using our extensive connections, we were able to arrange for our very own Neil ‘Razor’ Ruddock, former player at West Ham United, to star in their campaign video.
We wanted to feature a familiar face that would be easily identifiable to football fans. By using a well-known player to promote grassroots teams, we showed that West Ham values supporting new players. Hopefully, young players can see that a football hero supports new talent and this might inspire them to join the sponsorship.
The Result
Through this campaign, we helped get hundreds of thousands of views and positive comments on social media.
With our talented studio, media, and PR team, GIANT can help you. We can create a marketing campaign, launch a product, or organise an event. Our goal is to get people talking. We offer a wide range of services that provide innovative and tailored marketing solutions.
For top-notch talent, choose GIANT.