
What Does a Marketing Agency Do?
Marketing agencies can fast-track your business to becoming more successful, generating more revenue, and improving brand awareness. Instead of hiring an in-house marketing team, outsourcing to a marketing agency can save money while offering top-notch marketing campaigns and a range of services.
So what does a marketing agency do?
Marketing agencies work with your business goals, current branding, and customer base to develop marketing strategies using digital and/or traditional channels. Marketing agency services can include direct mail and email marketing, social media content, website design, PR services, advertising, campaigns, SEO, and more. Then, they will monitor the analytics and make any necessary adjustments to maximise the Return on Investment (ROI).
Why you should hire a marketing agency
Employing an in-house marketing team can be expensive and time-consuming. With a marketing agency, you can make the most of a wide range of skills, some of which you may not have even considered, and pick and choose what best serves your business at any one time.

Marketing agencies also offer a fresh perspective from those immersed in the industry, allowing you to make the most of the latest trends and software. They are experienced within multiple marketing platforms and can master the delicate art of keeping a consistent brand voice while adapting to the needs of different channels.
If you have a Pay Per Click (PPC) arrangement, then the agency is just as invested in your success as you are, and they will work hard to attract as many potential customers as possible.
If your business is considering a rebrand, preparing for a product launch, or are struggling to allocate resources to your marketing campaign, consider outsourcing through a marketing agency.
At GIANT, we can help you take your marketing to the next level. Discover our services, and contact our team on 01604 250900 or emailĀ info@gogiant.co.uk.