Famous faces from the world of football were among the numerous stars who attended the official launch of a gripping new book by former footballer Neil ‘Razor’ Ruddock.

Sporting stars and celebrities, including Jamie Redknapp, Frank and Christine Lampard and Tom Skinner were among the well-known names who attended the lavish launch of the Neil Razor Ruddock book Toxic.

Toxic by Neil Ruddock

Popular celebrity haunt, the Gaucho in London, was selected by event specialists GIANT to host the launch of the larger-than-life sports star’s inspiring and uplifting memoir, Toxic, which has taken the literary world by storm.

In Toxic: Tackling ‘Razor’ and Finding the Real Me, football’s former hardman talks with searing honesty about his battles with mental health issues, self-destruction and dangerous additions to food and drink, which took him to the brink of death.

GIANT Help Launch Toxic

To launch Toxic by Neil Ruddock, the former footballer who played for clubs including Liverpool, Tottenham and West Ham, enlisted experts from industry leading full-service Marketing Agency GIANT, to help him share his very personal story with the world.

Neil Ruddock said: “GIANT have done an amazing job. They know how important the book is to me and my family and their creativity and vision for the book launch, and all the PR support they have provided me with has been first class. Thank you.”

Ben Thomas, Managing Director of GIANT, added: “Working with Neil is always a pleasure. The launch event was the culmination of a 12-month PR plan which my team has executed. We have seen a combined reach of over 15 million people in a three-day window and the successful launch event was exactly how we planned. I am exceptionally proud of what we have delivered.”

The compelling Neil Ruddock memoir charts the much-loved celebrity’s toxic journey of self-destruction and his subsequent road to recovery, which has seen the popular TV and radio star share his story of how he faced the battle of his life: to become a different person.

You can learn more about the event and buy Neil’s book today.